Jul 02, 2022  
2021-2022 Undergraduate Bulletin 
    
2021-2022 Undergraduate Bulletin [ARCHIVED CATALOG]

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COMS 495 - Public Relations Campaigns


3 credit hours
Review of current strategic communication management practices related to planning, proposing, implementing, and analyzing public relations campaigns. Application of theory and research strategies to current problems and needs of organizations. Class format is primarily discussion and team projects, including case study analyses and service learning projects. Prerequisite(s): COMS 220  or instructor consent. 



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