|
Oct 13, 2024
|
|
|
|
MK 456 - Web Analytics and Marketing 3 credit hours Introduces students to web analytic and online marketing tools. Course demonstrates how businesses can use the web to derive customer insight and improve marketing strategy.
Topics include: web ad design, web traffic analysis, and general online marketing applications. Prerequisite(s): MK 351 and MK 451 .
Add to Portfolio (opens a new window)
|
|